Joia stands for powerpop with a flamboyant twist. Last year the Rotterdam-based singer played the finals of ‘De Grote Prijs Van Nederland 2016’ in Paradiso. Now she presents her new album ‘Living It Now’, praised and rated with five stars by Music Maker magazine.
Joia is a disarmingly charming stage-personality. Her shows come with a quick joke but once she starts to sing, she means business. “Love is even bigger then how we’re living it now.” An artist with a clear message. She manages to get comfortably close to her audience. Her songs will take you in on a nostalgic wave, but will also surprise with modern arrangements full of playfull contrasts referring to her heroes Sufjan Stevens and Fiona Apple.